Ethos, Pathos, Logos

Worksheet Description

The “Audience Analysis” worksheet is a focused educational tool that introduces students to the principles of rhetorical appeals: ethos, pathos, and logos. It prompts students to identify their intended audience and the message, subject, or topic they wish to address. For each rhetorical appeal, the worksheet provides space for students to consider whether that approach will be effective for their audience and to explain their reasoning, thereby allowing students to critically evaluate different methods of persuasion.

This worksheet is aimed at teaching students how to use and understand the three pillars of rhetoric in crafting a message. Ethos focuses on credibility, pathos on emotional appeal, and logos on logical argumentation. By assessing the suitability of each approach for their specific audience, students learn to construct more persuasive and impactful communications. The exercise also enhances their analytical skills in understanding how different audiences may respond to different strategies of persuasion.