Sensational Sneaker Sales – Sales Strategy

Sensational Sneaker Sales - Sales Strategy

Worksheet Description

In the business world, a sales strategy is a plan designed to position a company’s product or service in the market, secure target customers, and achieve competitive advantage. It outlines the tactics the sales team will use to achieve its goals and objectives, typically centered around increasing revenue.

Imagine you’ve designed a unique pair of sneakers that change color based on the weather. Before launching your product, you need to devise a sales strategy. Who is your target audience for these sneakers? How would you position your product in the market, and what selling points would you emphasize? Describe the methods or channels you’d use to reach your potential customers and explain why you believe this strategy would ensure your sneakers become the next big trend.