Personifying Products

Worksheet Description

This Persuasive Writing worksheet introduces the concept of personification as a persuasive technique in advertising. Personification is defined as a form of figurative language that attributes human qualities, such as thoughts and emotions, to inanimate objects. The worksheet provides an example of how this technique is used to create a compelling message in advertising and then prompts students to choose a product and create an advertisement that personifies it, thereby encouraging creative engagement with this literary tool.

The worksheet aims to teach students how personification can be employed to make products more relatable and appealing to consumers. By crafting an advertisement that personifies a product, students learn how to imbue objects with human traits, making them more memorable and engaging. This exercise also helps students understand how emotions can be evoked through personification, and it enhances their ability to use this technique in their writing. The activity promotes creativity and the development of marketing and communication skills that are relevant in various contexts beyond the classroom.