Six Things To Consider

Audience Analysis #2

Worksheet Description

The “Audience Analysis” worksheet is a structured activity that prompts students to consider the importance of understanding their audience when communicating. The worksheet asks students to articulate the goal of audience analysis and then list six factors to consider when analyzing an audience. This process helps students understand that effective communication is tailored to the audience’s characteristics and needs.

This worksheet is intended to teach students how to critically evaluate the perspectives, expectations, and preferences of their audience when conveying a message. By identifying the goal of audience analysis, students learn the purpose behind adapting their communication strategies. Listing the factors to consider ensures that students are aware of the diverse elements that can affect how a message is received. This exercise develops students’ abilities to communicate effectively and empathetically across a variety of contexts and audiences.