Characterizing Your Audience

Worksheet Description

The “Audience Analysis” worksheet presents students with illustrations of different groups of people and asks them to deduce characteristics of each depicted audience. Students are tasked with evaluating the images to determine how they would characterize each audience and to identify the most important factors to consider when communicating with them. This exercise requires students to use visual clues to infer details about diverse audience types and consider the implications for effective message delivery.

This worksheet is designed to teach students the skill of audience assessment based on visual and contextual cues. It encourages them to be observant and to draw conclusions about the preferences and expectations of various groups. By asking what the most important thing to keep in mind when speaking to each audience is, students learn to tailor their communication strategies to different contexts. The activity enhances critical thinking and promotes the development of targeted communication skills.