What’s Your Goal?

Worksheet Description

The “Audience Analysis” worksheet is a detailed guide designed to help individuals prepare for a presentation or communication task by thoroughly understanding their audience. It prompts the user to identify who will be in the audience, what the audience’s expectations are, and the demographic information that defines them. The worksheet further delves into the type of information the audience requires, how they might use it, their potential concerns or objections, and what the speaker wants the audience to take away from the interaction. This comprehensive approach ensures the content is tailored to the audience’s needs and the context in which the information will be received.

This worksheet is teaching students to perform a thoughtful examination of their audience prior to delivering a speech or presentation. It emphasizes the importance of audience-centered communication, prompting students to consider factors such as the audience’s expectations, knowledge level, and potential reactions. By completing the worksheet, students learn to tailor their message effectively, ensuring it resonates with the audience and achieves the desired outcome. The activity also fosters empathy and strategic thinking, as students must put themselves in their audience’s shoes to anticipate their needs and concerns.